Description

To launch the PlayStation Move I pitched the client that we should make a dozen unique websites, each with the ability to be spread among a different target. This, by far, was our biggest success.

Though the site is no longer live, it was a full scale attack on the Xbox Kinect. This technology is still in use in PSVR.

Role

Copywriter

For

PlayStation

URL

www.engadget.com/2010/09/12/sony-launches-anti-kinect-attack-website-yaybuttons-com/